RESOURCES

Cultural Sensitivity Training. Susann Kowalski. econcise publishing. 2023.

The Importance of Cultural Intelligence in International Business

This article from globalEDGE explains how cultural intelligence helps businesses relate to culturally diverse situations and work effectively in them. It highlights the benefits of cultural intelligence, such as boosting corporate reputation and achieving better results in cross-cultural organizations.

Cultural Intelligence

Published by Harvard Business Review, this article delves into the components of cultural intelligence (cognitive, physical, and emotional/motivational) and how it equips managers to navigate diverse business environments. It emphasizes the importance of perceptiveness and adaptability in interacting with individuals from different cultures.

The Role of Cultural Intelligence in International Business Success

This paper from JETIR discusses how cultural intelligence enables businesses to anticipate and navigate cultural challenges, fostering adaptability and resilience. It also covers how businesses can tailor their communication styles, marketing strategies, and operations through a lens of cultural sensitivity.

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Cultural Intelligence (CQ) Is An Important Predictor Of Success. Here’s How To Boost Your CQ.  Bernard Marr. Forbes Magazine.